Privacy Policy

Consent, Art. 6 Para. 1 lit. a GDPR
If we ask you to allow certain cookies to be placed on your device before you visit our website and you consent to this, the legal basis can be seen in the consent you have given. As part of the consent, we will inform you which cookies we set in detail. If you do not give this consent, only the so-called technically necessary cookies are set, which are necessary for the proper operation of our Internet pages and their display in your browser. If you have consented to the setting of cookies, you have the option to withdraw your consent at any time.

Kinsta
Service provider: Kinsta Inc
Website: www.kinsta.com
Data protection: www.kinsta.com/legal/

Content-Delivery-Network

We use a content delivery network (CDN) to display our website. A CDN is a network of regionally distributed servers connected via the Internet. Scaling storage and delivery capacities are made available via the CDN. This optimizes the loading times of our website and ensures optimal data throughput even with large load peaks. User inquiries on our website are routed via the CDN server. Statistics are generated from these data streams. This serves, on the one hand, to identify potential threats to our website from malware at an early stage and, on the other hand, to continuously improve our offer and make our website more user-friendly for you as a user.

We would like to point out that, depending on the country of domicile of the service provider named below, the data collected via the service can be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be maintained and that your rights will not be able to be enforced or can only be enforced with difficulty.

Affected data:

• Content data (e.g. posts, photos, videos)
• Usage data (e.g. access times, websites clicked on)
• Communication data (e.g. information about the device used, IP address)

Purpose of processing: Technical optimization of the website, analysis of errors and user behavior

Legal basis: Legitimate interest, Art. 6 Para. 1 lit. f GDPR

Used CDN service providers:

Cloudflare
Service provider: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA
Website: https://www.cloudflare.com/
Privacy Policy: https://www.cloudflare.com/privacypolicy/
Scope of data collection: https://blog.cloudflare.com/what-cloudflare-logs/

Establishing contact

Insofar as you address us via e-mail, social media, telephone, fax, post, our contact form or in any other way and provide us with personal data such as your name, your telephone number or your e-mail address or further information about yourself or If you make your request, we process this data to answer your request within the framework of the pre-contractual or contractual relationship that exists between us.

Affected data:

• Base data (e.g. name, addresses)
• Contact data (e.g. e-mail address, telephone number, postal address)
• Content data (e.g. texts, photos, videos)
• Contract data (e.g. subject of the contract, duration of the contract)

Affected people: Interested parties, customers, business and contractual partners

Purpose of processing: Communication as well as answering contact inquiries, office and organizational procedures

Legal basis: Fulfillment of the contract and pre-contractual inquiries, Article 6 (1) (b) GDPR, legitimate interest, Article 6 (1) (f) GDPR

Online Advertising

We use services to display Internet advertising. The services we use are used to collect certain user data through a cookie or pixel. This includes, in particular, the information from which website you came to our website (so-called referrer), which pages of our website you accessed, how long you visited our pages and which interactions you made there. In addition, data is collected on the browser, computer system and type of device you are using. In addition, demographic information, such as age or gender, can also be recorded as pseudonymous values ​​via such a service. If you have consented to the collection of your location data, these can also be processed, depending on the provider. In order to collect and save this data, the respective service places a cookie or a so-called counting pixel on the device you are using, with which the IP address assigned to you is also collected. However, this is shortened using a so-called IP masking process so that the IP address can no longer be assigned to your visit to our website. In principle, no clear data such as names or e-mail addresses are saved when the respective service is used. This is only the case if you are a member of a social network that offers one of the services listed below and combines your profile with the aforementioned data.

The data is evaluated by the service we use in order to produce a report with statistical statements about the number of visitors generated by the advertising and the success of the advertising measure. Among other things, the reports show the total number of users who were referred to our website via our ads. In addition, the reports contain information about the end devices and browsers of the users, the locations at which the users were located, and the times at which the advertisement was clicked. However, the reports do not contain any information with which you could be personally identified as a user of our site.

We would like to point out that, depending on the location of the service provider, the data collected via the service can be transferred and processed outside of the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be maintained and that your rights will not be able to be enforced or can only be enforced with difficulty.

Affected data:

• Usage data (e.g. access times, websites clicked on)
• Communication data (e.g. information about the device used, IP address)

Affected people: Users of our online offers

Purpose of processing: Reach measurement, success control of campaigns, remarketing as well as interest- and behavior-related marketing

Legal basis: If we have asked for your consent before using the respective service, this is the legal basis, Article 6 (1) (a) GDPR. In addition, we use the respective service due to our legitimate interest in directing visitor flows to our website, analyzing these visitor flows in order to be able to continuously improve the functions, offers and the user experience, Art. 6 Paragraph 1 lit.f GDPR .

We use the following service providers for online advertising:

Advertising by email, post or telephone

We process personal data for our promotional communication by e-mail, post or telephone. You can object to the receipt of our advertising measures at any time or revoke the previously given consent to receive our advertising communication at any time. In order to be able to prove after your objection or revocation in case of doubt that your consent was given, we can store your data for up to 4 years after your objection / revocation. We will no longer use your data for other purposes after your objection / revocation. If you want us to delete your data beforehand, we will do so after you have confirmed to us that you originally gave us your consent.

Affected data:

• Contact data (e.g. email, telephone number, postal address)
• Base data (e.g. names, addresses)

Affected people: Communication partner

Purpose of processing: Direct advertising (marketing) by email, post or telephone

Legal basis: Consent, Article 6 (1) (a) GDPR, legitimate interest, Article 6 (1) (f) GDPR

Web analysis and statistics

We use web analysis services to record and statistically evaluate the flow of visitors to our website. Such services collect, among other things, data about the website from which you came to our website (so-called referrer), which pages of our website you accessed, how long you visited our pages and which interactions you made there. In addition, data is collected on the browser, computer system and type of device you are using. In addition, demographic information, such as age or gender, can also be recorded as pseudonymous values ​​via such a service. If you have consented to the collection of your location data, this can also be processed, depending on the provider.

In order to collect and save this data, the web analysis service we use usually places a cookie on the device you are using, with which the IP address assigned to you is also collected. However, this is shortened using a so-called IP masking process so that the IP address can no longer be assigned to your visit to our website. Otherwise, no clear data such as names or e-mail addresses are saved. Neither we nor the service we use knows the identity of the visitors to our website.

We would like to point out that, depending on the country of domicile of the service provider named below, the data collected via the service can be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be maintained and that your rights will not be able to be enforced or can only be enforced with difficulty.

Affected data:

• Usage data (e.g. access times, websites clicked on)
• Communication data (e.g. information about the device used, IP address).

Affected people: Users of our online offers

Purpose of processing: Reach measurement, success control of campaigns, remarketing as well as interest- and behavior-related marketing

Legal basis: If we have asked for your consent before using the respective service, this is the legal basis, Article 6 (1) (a) GDPR. In addition, we use the respective service on the basis of our legitimate interest in analyzing the flow of visitors to our website in order to be able to continuously improve the functions, offers and the user experience, Article 6 (1) (f) GDPR.

We use the following web analysis services:

Our online presence on social networks

We operate online presences within the social networks listed below. If you visit one of these presences, the data listed below will be collected and processed by the respective provider. As a rule, this data is collected for advertising and market research purposes and usage profiles are created. In the usage profiles, data can be saved regardless of the device you are using. This is particularly the case if you are a member of the respective platform and logged in to it. The usage profiles can be used by the providers to show you interest-based advertising. You have a right of withdrawal against the creation of user profiles. In order to exercise this, you must contact the respective provider.

If you have an account with one of the providers listed below and are logged in there when you visit our website, the respective provider can collect data about your usage behavior on our website. To prevent your data from being linked in this way, you can log out of the provider’s service before visiting our website.

For what purpose and to what extent data is collected by the provider, you can refer to the respective data protection declarations of the providers, which are communicated below.

We would like to point out that, depending on the country in which the provider named below is based, the data collected via its platform can be transferred and processed outside the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR will not be maintained and that your rights will not be able to be enforced or can only be enforced with difficulty.

Affected data:

• Base and contact data (e.g. name, address, telephone number, email address)
• Content data (e.g. posts, photos, videos)
• Usage data (e.g. access times, websites clicked on)
• Communication data (e.g. information about the device used, IP address)

Purpose of processing: Communication and marketing, tracking and analysis of user behavior

Legal basis: Consent, Article 6 (1) (a) GDPR, legitimate interests Article 6 (1) (f) GDPR

Opposition options: For the respective possibilities of objection (opt-out) we refer to the following linked information of the provider.

We maintain an online presence on the following social networks: